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Every time one calls a toll-free number, the telephone number is "saved"
by a computer: It is sort of like a collect call. The company pays for
the toll-free service thus a record is generated of the time, date and
telephone number of the consumer's call. Some companies will sell this
information to tele-marketers. A simple program can then tell the
tele-marketers when that particular consumer is likely to be at that
number. Toll-free numbers should, therefore, be used judiciously.
Ever notice the increasing number of "Paid Programs" listed in the
television guide. Does it bother you when someone wants to sell you an
electronic collar for your dog? Do you say to yourself, "Not again!" when
that strange little Cockney man becomes ecstatic over slicing vegetables?
Television ads used to suggest the consumer consider purchasing an item.
Today we are told that life would not be complete without the "Slicing,
dicing, de-hydrating, vacuum sealing, life fulfilling product
manufactured in some 3rd world country.
But it is guaranteed!... only the purchase price.
"Shipping and Handling" charges are not refunded.
Say you buy something for $19.95. Added on is a "Shipping and Handling
Charge." The pro-active consumer might say:
"You indicate that I am being charged for Shipping and Handling."
Operator: "Yes"
Consumer: Shipping and Handling.
Operator: "Yes"
Consumer: I can understand that I am being charged for shipping. But
once the item is sent, why am I being charged a Handling fee?
Operator: "Oh that is to cover the cost of taking the item of the shelf, inspecting it... Blah... blah... blah."
Consumer: So you are charging me for the cost of your firm doing
business. Why isn't this cost factored into the advertised price? And
further, If your firm insists on continuing this practice, why not refer
to this charge as "Handling and Shipping instead of vice-versa?"
Obviously one has to "handle the item" prior to shipping.
Try to keep the operator on the phone for as long as possible. The game
here, for the salesperson, is to make as many sales in the shortest
amount of time. So after you have vented your spleen, feign interest in
a purchase. Start out with something like,
"If I bought 10, for Christmas presents, would I get a discount?...
Oops, there's the door, could you hang on for a moment?"
Let them hang for about 3 minutes. They will be screaming by the time
you resume talking. Ask the operator if the item was manufactured under
the International Humanitarian Trade Practices Agrement. [There is no
such agreement.] If the operator says yes, ask the operator for the
documentation number. If the operator says no, very politely decline to
purchase on moral grounds.
Perhaps if enough pro-active consumers challenge the "Spot-sales" and
"Info-ad" foisted upon up by the Telly, the practice might cease and
desist. The consumer will most likely not be considered a "hot" prospect
and one can reasonably expect no follow-up call.
N.B. Shipping and Handling charges are not usually refunded. So if an
item is advertised as $19.95 and the shipping and handling charges are
$4.95, this means the consumer is out about $10 dollars if the item is
less than satisfactory and needs to be returned. Most people have more
important things to do than return, insure, and send back an
unsatisfactory item. Thus the company that sells the product grosses
about $25 dollars per item.
Andersen
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Click here for something extra regarding telesales and this article.
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